The Rebel Boss Ladies Podcast

[075] Conquering Imposter Syndrome with Becky Mollenkamp

Chances are, if you're an online business owner, no matter what type, you've experienced imposter syndrome at least one time or another. I'm willing to bet, you've even experienced it on a number of occasions. 

Imposter syndrome is something that can be tackled, even if it feels hard and impossible. 

In fact, in today's episode, Becky Mollenkamp is going to completely change your perspective on imposter syndrome, and give you the necessary tools to work through those feelings head on. 

To read this as a blog post and for complete show notes, please go to edenfried.com/075

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[073] How To Get Your First 100 Email Subscribers With Teresa Heath-Wareing

I understand the frustration of not having an email list filled with subscribers. 

I also fully understand the feeling of barely having a social media following. 

Everyone, myself included, started from that point. 

So what makes the difference between someone with no subscribers and someone who has subscribers? 

Well, strategy. 

Having a strategy. And Implementing the strategy.

That’s it. 

That’s the trick. 

You can pout about having a small audience if you want, or you can make a plan to grow your audience and implement. It’s really your choice. 

Today’s podcast episode is all about helping you get that first 100 subscribers. It’s a quick episode, with some very pointed action steps you can take. 

If you’re itching to reach that first 100 subscribers, I encourage you to take a listen/give it a read. It is possible, I promise!

To read this as a blog post and for complete show notes, please go to edenfried.com/073 

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl

[072] Raising Babies while Running a Business: How to Stay Sane and Do it All Well with Holly G

Having a kid is transformational in many ways – so how can you run your business when you have little kids at home?

Whether you have a baby or toddler at home, maybe more than one young child, or are just thinking about having kids right now and wondering how that will impact your life, this is the episode for you.

Maybe you’re worried about starting a business because you have kids and you’re not sure how you’ll be able to manage your time. Or maybe you have a business, and you’re starting to stress about how having kids will change what that looks like.

If you’re feeling this way, know that you’re not alone.

Today, we’re talking about how to balance the demands of parenthood and running a business. How can you do both at the same time?

My guest today is Holly G of Holly G Studios. She’s a parent to two very young children – both boys under the age of 4 – and today we’re going to talk about how she manages to stay sane and do it all well while parenting and running her business.

Holly is your go-to video gal. She helps high performing leading ladies save time on both sides of the camera by teaching them the skills they need to create business cinema, her term for video with a plan, purpose, system and strategy that helps move your business forward, not just creating video for the sake of creating video.

To read this as a blog post and for complete show notes, please go to edenfried.com/072

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl

[071] How to Get Social Proof For a Brand New Product

You've heard you need social proof (testimonials) to sell, but how the heck do you go about doing that with a brand spanking new product? 

That’s what we’re digging into in today’s episode of the Rebel Boss Ladies Podcast – why testimonials are so important and how you can get testimonials for your new digital products.

To read this as a blog post and for complete show notes, please go to edenfried.com/071

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[070] Here is a List of Graphics You Need For Your Next Launch

The right graphics are an essential part of any digital product launch.

But do the thought of graphics make you feel stressed out, either because you’re not graphically inclined (like many of us!) or don’t even know where to start?

Don’t worry, because today’s short and sweet episode of the Rebel Boss Ladies Podcast is going to be all about the promotional graphics you need for your digital product launch. By the end, my goal is for you to have a list of promotional graphics that you should have prepared for your pre-launch period and launch week.

To read this as a blog post and for complete show notes, please go to edenfried.com/070 

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl

[069] Boost Your Instagram Engagement with a Social Media Marketing Plan with Knap Creative

Vanity metrics be gone. We don't care how many likes you have or how many people follow you. The only thing we care about, and the only thing YOU should care about is ENGAGEMENT. Real engagement from REAL people who are REALLY your target customers. 

Today, Doreen of Knap Creative is walking you through how to boost your Instagram engagement with a social media marketing plan, perfectly suited for digital product creators like yourself.

To read this as a blog post and for complete show notes, please go to edenfried.com/069

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl

[068] Mastering Reels on Instagram with Natasha Samuel

You've heard of Reels. But let's be real, you've barely managed to use all the other Instagram features they've rolled out, so how are you supposed to start using reels all the sudden? 

I hear you. I see you. Heck, I AM you. But there's a lot of reason for you to explore reels as a marketing method for your digital product based business, and so I figured I'd bring in an expert to show you the way. 

Today, you have the opportunity to learn from the incredible Natasha Samuel all about what reels are, how they're beneficial to you as a product seller, and how to get started creating them. 

To read this as a blog post and for complete show notes, please go to edenfried.com/068

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl

[067] How a Photographer Added Passive Income by Launching Digital Products with Rachel Greiman

Today we've got another Lazy Launch episode in store for you. Remember, I use the term “lazy launch” in a positive way here! Lazy launches are launches that you put together without the stress, overwhelm and months of unnecessary preparation leading up beforehand.

You can check out our most recent Lazy Launch episode about launching a successful membership right here.

There are a lot of different ways you can make a lazy launch work for you, and today’s guest is no exception! We're chatting all about how a photographer added passive income with digital products.

I’m joined by Rachel Greiman, a copywriter and a documentary family photographer in Philadelphia, Pennsylvania. She owns Green Chair Stories, a company committed to writing words and taking photographs that look and sound like real people.

Rachel worked as a writer and photographer for nonprofits for over 10 years, but somewhere in there she started doing family photography on the side, which eventually became her full-time business. She also began copywriting for other photographers, which became her primary focus.

She entered the digital product space when she realized that she only had two options for her target customers – either providing full copywriting services for them, or nothing. Rachel decided that she wanted to find a way, through digital products, to help her customers that couldn’t afford her services but still needed help with their copywriting. That’s how her digital product ideas were born.

On today’s episode of the podcast, Rachel is going to walk us through her digital product launch experiences. And you're going to want to grab that pen and paper or at least take lots of mental notes, because this is definitely going to get your creative juices flowing for sure!

To read this as a blog post and for complete show notes, please go to edenfried.com/067 

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl

[066] PR for Product Sellers with LaKeithea Nicole

Most people who are creating and launching digital products are NOT focusing on PR. They’re wrapped up in their day-to-day marketing efforts, but not so much the reputation that they have around their name, their brand, their products/business. 

The question is - SHOULD you be? 

Is PR beneficial to you to pay attention to?

The answer: Yes, absolutely. 

There’s real power in your reputation and having a good one is important. Building strong PR habits right now can be really influential for your business. 

To demonstrate this, I invite you to learn from LaKeithea Nicole, a PR expert. 

LaKeithea is on the Rebel Boss Ladies podcast today talking about all things PR for product sellers. 

To read this as a blog post and for complete show notes, please go to edenfried.com/066

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl

[065] Get Started with Day Rates with Sarah Masci

99.99% of the content that I create and teach is focused on launching digital products in a simple and efficient way that will get you real results.

But I also am realistic and know that this process takes time. It’s not a quick snap of the fingers, overnight thing to generate legitimate income with digital products, despite the fact that I wish with my whole heart that it was.

So something I look to do on occasion is highlight other ways that you can bring in income in the meantime, while you’re building up that digital product based income.

In the past, we’ve talked about freelancing in general, but today I want to highlight a very specific strategy that’s gaining more momentum and popularity - for good reason, too.

It’s called Day Rates.

Ever heard of it?

A “day rate” is essentially when you compress all of your project work into one day - your client pays you a premium rate for your day because they’re getting the work down quickly and because they’re paying for the convenience of fast turnaround in combination with your undivided attention.

A couple examples - you can pay a “day rate” to a web designer to design your sales page or redo your website.

I recently paid a graphic designer a day rate to design a bunch of canva templates for a new product I’m working on.

There are lots of examples of this, and if you’re someone who is currently already offering freelance services, day rates might be a perfect way for you to scale up your income potential, while scaling back the amount of time you actually spend working.

Ultimately, this gives you more TIME and MONEY to grow the digital product side of your business. A win/win/win all the way around.

If you’re wondering what you could earn with Day Rates, I’ve seen everything from $750 to $3,000 for an 8 hour day.

Just imagine you charge somewhere in the middle of that - let’s estimate $1800 per 8 hour day and you only want to work 2 days a week. A fully booked out calendar for you would mean $14,400 earned for 8 days of work a month. Even if you only filled up half your calendar, that’s $7,200 earned for 4 days of work in an entire month. NOT BAD. Not bad at all.

Do you see how day rates can help free up your schedule while also giving you enough time to work on more passive income projects like digital products?

Mhmmm. I do.

If you’re curious about how to get started with day rates, tune into this week’s episode of Rebel Boss Ladies. Sarah Masci is going to walk you through her story with day rates, how to get started and how to get the best results.

To read this as a blog post and for complete show notes, please go to edenfried.com/065 

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LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl