Episodes
Tuesday Dec 03, 2019
[041] How To Differentiate Your Product in a Crowded Market with Kim Wensel
Tuesday Dec 03, 2019
Tuesday Dec 03, 2019
Worried that the market is too crowded for your product to be successful?
You’re not alone. One of the biggest concerns that product creators have when thinking about what product to create is that the market is simply too saturated for their idea.
Today, Kim Wensel from Pattern of Purpose is here to teach you about how to make your product stand out. Pattern of Purpose is a brand strategy and messaging boutique for business owners, and it’s where Kim helps entrepreneurs find the right words to easily explain what they do and why it matters to their audience.
You can have the most amazing product in the world, but if you’re not describing it in the best way, with the right words and phrasing, no one is going to understand why it's great and why they needed in their life.
Today’s episode is going to teach you all about why the story you’re telling about your business and your product matters more than you know, and how to stand out in the crowd with your word choice and copy strategy.
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Kim Wensel is the founder of Pattern of Purpose, a brand strategy and messaging boutique for business owners, and host of a podcast by the same name. She helps entrepreneurs find the right words to easily explain what they do and why it matters to their audience.
//LINKS IN THE SHOW//
- Find Kim’s website, Pattern of Purpose – https://www.patternofpurpose.com/
- Listen to the Pattern of Purpose Podcast - https://www.patternofpurpose.com/podcast
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Nov 26, 2019
[040] Are Webinars for Digital Product Launches Dead?
Tuesday Nov 26, 2019
Tuesday Nov 26, 2019
So people have told you that webinars are dead, but are they really? Can you still use a webinar to launch your product?
My response? It is absolutely not true. I’m here today to tell you that digital product launches with webinars are not dead. In fact, they are the exact opposite.
Using a webinar to launch your digital product is a perfectly viable and smart option for you to pursue. Webinars are in fact, alive and well. Take it from me, I regularly host webinars and I love them.
The trick is to ensure that your webinar is created, promoted and delivered in the proper way in order for you to get the most out of them.
It's true that some product launches with webinar attempts do flop. There are some webinars that are a complete bust and thus their product launch fails miserably. If you're using a webinar as a means to get new people to buy your product and your webinar flops, then obviously your launch is probably not going to go off so well.
I’ve seen it happen - one time I attended a webinar in support of a friend and I couldn't help but cringe the entire time. There were so many things that went wrong between the technology, the delivery of the content, and then the pitch at the end was just really, really bad. I can’t imagine that it generated a whole lot of sales.
So yes, there is absolutely such a thing as a webinar launch that fails miserably, but that’s not a hard and fast rule. Just because some webinars fail does not mean everyone's webinar will fail. The same is true for any other launch event, whether that be a 5-day challenge or something else entirely.
I found that there are a few big reasons why webinars fail. Don’t let the rumor that webinars are dead hold you back if you’re considering launching a product with a webinar, but DO keep these tips and tricks in mind to make your launch as successful as possible!
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Nov 19, 2019
[039] How to Create Video Content for Your Online Course with Holly Gillen
Tuesday Nov 19, 2019
Tuesday Nov 19, 2019
Want to create video for your online course or business but don’t know where to start? Feeling nervous about getting in front of the camera for the first time?
Today on the Rebel Boss Ladies Podcast, we’re going to talk about how to record video for your online course content. Holly Gillen, from Holly G. Studios, is going to share her tips, tricks, tool recommendations, mindset, advice, and more to get you ready to be in front of the camera.
Holly empowers entrepreneurs to go from confused to competent on both sides of the camera and teaches them the skills that they need to create not just video, but "business cinema".
Today we’re going to pick Holly's brain all about recording video for course content, including the tools to use, how to outline your video and how to take the videos you create to the next level. If you’re feeling timid, shy, or afraid of video, don’t worry. We’re going to cover that too.
//GUEST BIO//
//LINKS IN THE SHOW//
- Visit Holly’s website, Holly G. Studios - http://www.hollygstudios.com/
- Check out Holly’s YouTube channel
- Find Video Made Easy here - http://www.hollygstudios.com/videomadeeasy
- See Holly’s free resource here - https://www.hollygstudios.com/coursechecklist
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Nov 12, 2019
[038] The 5-Step Launch Strategy to Us When You Have No Email List or Audience
Tuesday Nov 12, 2019
Tuesday Nov 12, 2019
Are you wondering how to launch your digital product when you have literally nobody on your email list or in your audience?
Today, I’m going to share with you a five-step strategy for your product launch that you can use to successfully sell your product, even if you have a basically nonexistent list.
I find that one of the biggest struggles new product sellers will experience is the fear that their audience is too small. If there is no audience, how are you supposed to make money?
That’s totally fair and a completely valid concern to have. But don’t worry, even if you have absolutely no one in your audience, there are still ways that you can make money launching a digital product.
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Nov 05, 2019
Tuesday Nov 05, 2019
Did you know that Pinterest marketing can actually help you step away from your business, have more free time and market smarter?
We have another amazing episode in store for you today. Pinterest expert Cara Chase is the CEO of Chase Digital, a Pinterest marketing agency, and she's the founder of Pinterest Power Up, the first Pinterest marketing membership community designed for entrepreneurs.
She loves nothing more than seeing those light bulb moments with her clients and members when they finally see how Pinterest can build up their businesses.
Today, she’s going to share how Pinterest marketing can actually help you step away from your business and make more time for the things that truly count. Not to mention, she’s going to share a ton of current Pinterest marketing strategies that you can use to boost your Pinterest account and obviously to get more leads over to your Web site and into your product sales funnels.
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//LINKS IN THE SHOW//
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Check out Cara’s website here - https://www.carachace.com/
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Find the free 90-Day Pinterest Success Roadmap here – https://www.edenfried.com/pin-success
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Learn more about Cara's Pinterest Marketing Membership here - https://pinterestpowerup.com
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Take a look at Cara's Pinterest page here - https://pinterest.com/carachace
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Oct 29, 2019
Tuesday Oct 29, 2019
Ever wish you could just randomly make several thousand dollars from a non-existent digital product? Well, it is totally possible and today’s guest is going to share all about how she did exactly that.
We’re going to cover all about how to successfully pre-sell a product, which is when you have an idea for a product and you sell the idea before you've actually even created the product.
On the Rebel Boss Ladies Podcast episode 036, the amazing and talented Kristi Monte is going to spill her personal story on making over $5000 by selling a product that literally did not exist.
Kristi is a virtual assistant, podcaster, business mentor and serial entrepreneur. She's the founder of her personal brand, Coffee with Kristi, as well as VA for a Day, her original project-based virtual assistant service where she creates automated systems for creative girl bosses.
Following the success of VA for a Day and after taking a position on Team Jasmine Star, Kristi began her virtual services mentorship program to make a bigger impact, helping online service-based entrepreneurs run their businesses profitably and efficiently.
I think after hearing Kristi’s story, you just might reconsider the idea of pre-selling your digital product. There are far more pros than cons, and who knows? You could be just one presale away from your first four figure or five figure launch for a product that doesn't even exist. How amazing does that sound, right?
//LINKS IN THE SHOW//
- Find Kristi’s website, Coffee with Kristi, here – https://www.coffeewithkristi.com/
- Follow Kristi on Instagram
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Oct 22, 2019
[035] How to Bring Your Biz Back to Life After a Long Break with Krista Dickson
Tuesday Oct 22, 2019
Tuesday Oct 22, 2019
Did you recently take a long break from your business or are you thinking of taking one in the future?
Let’s be real - life sometimes gets in the way. What happens when you need to go on maternity leave or you just need a mental health getaway or you just want to hit the pause button for a while on your business?
In this episode of the Rebel Boss Ladies Podcast, we’re going to talk about how you should plan to go on a long break and how to come back from that break with ease.
I don't think that many people really think about how to go about taking a break, much less cover it in their content. What actually happens when you need to take a break, and how can you go about making sure you and your business are ready for it?
Today, we have Krista Dickson on the show and she's here to chat about her personal story of hitting that pause button on one of her businesses and then coming back months later to pick it up again.
She’s been on the show before talking about money mindset, but today Krista is going to talk about why she put her business on hold and everything she learned when she decided to go back to it.
At the time Krista took a step back from her business, she wasn't sure if she'd ever come back to it and she didn't necessarily do everything to prepare for her getaway as if she would potentially return.
She’s going to share what she did to transition back into her business, what she would have done differently and some of the things that she struggled with after her return.
//GUEST BIO//
Krista Dickson is a blog strategist for ambitious women who want to turn their biggest passion into a profitable blog — so they can leave their day jobs to blog full-time and do what they love. Check Krista's website out here: https://thecontentboss.com/
//LINKS IN THE SHOW//
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Find Krista’s relaunched and reopen site (previously Blog Beautifully) at https://thecontentboss.com/
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Check out Krista’s Second Business at https://www.kristadickson.com/
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Follow Krista at The Content Boss on Instagram
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Listen to previous episodes of the Rebel Boss Ladies Podcast with Krista:
RBL006: 3 Steps to Overhaul Your Money Mindset and Earn More Money
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Oct 15, 2019
Tuesday Oct 15, 2019
On this episode of the Rebel Boss Ladies Podcast, we’re featuring two guests who are going to share their personal digital product journey, how they collaborated with their team to leverage their strengths and their product, and how changing their product over time has helped their business flourish.
You may remember these two rebel boss ladies from previous episodes of the podcast - Liz Wilcox and Camille Attell. Liz and Camille, along with their other two collaborators, are about to launch their virtual summit Full-Time Freedom Week for the THIRD TIME in just a few weeks.
Today's conversation is going to focus on how their digital product has changed over the past three years and how those strategic changes have actually made their business grow astronomically. And that word is not an exaggeration.
Camille, Liz and their two other partners, a power team of four amazing women, started Full-Time Freedom Week three years ago not really knowing what it would become and how it would change their lives, let alone how it would change other people's lives. And here they are three years later, still doing it.
The summit looks way different today than it did three years ago. But all of those changes were extremely strategic to help their business not only become more profitable, but also more enjoyable too.
//LINKS IN THE SHOW//
- Get your free ticket to Full Time Freedom Week here!
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Find Liz online at https://thevirtualcampground.com/
Find Camille online at https://www.morethanawheelin.com/
Listen to previous episodes of the Rebel Boss Ladies Podcast with Liz and Camille:
RBL001: How to Launch an eBook and Make Thousands with Zero Experience with Liz Wilcox
RBL023: How This First-Time Online Course Creator Made 13K From Her Launch with Liz Wilcox
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Monday Oct 14, 2019
Monday Oct 14, 2019
There are lots of digital product options out there, but why not stick to what you know and love if you're someone who loves to write?
eBooks make incredible digital products. So on today’s episode, we’re going to talk all about writing and self-publishing one with the expert herself, Ana Savuica.
Ana knows the art of writing and self-publishing an eBook inside and out. She’s the blogger behind The She Approach, a growth strategist and coach, and she's passionate about helping bloggers increase their traffic and their income. She has over two years of experience and three successfully published eBooks.
Ana has spent months figuring out the quickest way to write an eBook, the best platforms to sell them on and the most effective strategies when it comes to increasing eBook sales.
Trust me when I say that Ana's approach works, because her last eBook debuted at number one in multiple categories on Amazon and the rest of her eBooks sell at least a copy every single day.
Ana's a wiz when it comes to self-publishing. So get ready to digest a whole lot of information coming your way.
//GUEST BIO//
Ana is the blogger behind The She Approach, a growth strategist and coach, and she's passionate about helping bloggers increase their traffic and their income. She has over two years of experience and three successfully published eBooks.
//LINKS IN THE SHOW//
- Visit Ana’s website – https://thesheapproach.com
- Follow Ana on Instagram
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/
Tuesday Oct 01, 2019
[032] How She Built Up Her Biz Enough to Quit Her Job with Shannon Mattern
Tuesday Oct 01, 2019
Tuesday Oct 01, 2019
Eager to quit your job but don't have the funds to make it happen?
This is the perfect episode for all of you who feel stuck in your day jobs and aren't quite sure how you're ever going to be able to make enough money from digital products to replace that salary.
Today's episode of the Rebel Boss Ladies Podcast features a real rebel who built up her side hustle income to eventually replace her full-time salary.
Shannon Mattern is this month's real rebel. She’s a web designer, a digital marketer, speaker and podcaster who has taught over 10,000 entrepreneurs how to build their websites with her signature DIY Web design course called the Free 5 Day Website Challenge.
After side hustling and growing her business for three years, Shannon managed to successfully quit her day job to run her web design and coaching business full time.
She shares her side hustle journey, strategies and tactics via her podcast, Pep Talks for Side Hustlers, which I've actually been featured on as a guest!
Shannon is going to share everything – the good, the bad and everything in between. Get ready to learn a lot about what worked for Shannon and how you too can follow your dream and quit that day job!
//GUEST BIO//
Shannon Mattern teaches entrepreneurs how to build websites and market themselves online. She’s best known for teaching over 10,000 people how to DIY their website with her Free 5 Day Website Challenge.
Shannon’s mission is to empower people who want the freedom, flexibility and financial independence by removing the tech barriers holding them back from building their businesses online.
After side-hustling and growing her business for three years, Shannon quit her day job and teaches web design and digital marketing strategies to entrepreneurs full time. You can think of her as your WordPress BFF!
Shannon’s podcast, Pep Talks for Side Hustlers, brings you side hustle stories, motivation and actionable advice to help you grow your side hustle. Check it out at www.peptalksforsidehustlers.com/itunes (or wherever you listen to podcasts).
You can learn more about Shannon at www.wp-bff.com.
//LINKS IN THE SHOW//
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Check out Shannon’s website - https://www.wp-bff.com
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Listen to Shannon’s podcast – https://peptalksforsidehustlers.com/
//LET'S CONNECT//
Visit the site over at EdenFried.com
Instagram| click here to join in on the fun
Pinterest | https://www.pinterest.com/bloggerinsights/
//FREE GIFTS//
Learn how I made my first ever $1k online and started to build my life of freedom and flexibility - download the ebook here at edenfried.com/case-study
Create your first sales funnel with these FREE sales funnel templates: access here at edenfried.com/sales-funnel-worksheet
Come up with your next digital product idea TODAY - free mini course! https://edenfried.com/idea/
Skyrocket your email list by using these 20 list building methods (free guide): https://edenfried.com/list-building-freebie/